The Company is committed to helping customers make informed nutrition choices. From printed brochures and nutrition labeling right on select food packaging, to innovative mobile apps, QR codes and online nutrition calculators, as well as calories on menu boards, our multifaceted approaches give McDonald’s customers the information they seek in many markets around the world.
OUR FOOD. YOUR QUESTIONS.
GROWS TO MORE COUNTRIES
Originally launched by McDonald’s Canada in 2012, Our Food. Your Questions. has expanded to Australia, several countries in Latin America, as well as in Germany, New Zealand and the U.S. This innovative platform helps maintain open and honest conversations about where our food comes from, what’s in it and how it’s prepared. In Latin America, Arcos Dorados received more than 710,000 visitors and 11,560 questions from curious consumers across Central and South America and the Caribbean.
INFORMED DINING ACROSS CANADA
Informed Dining is a voluntary nutrition information program that makes comprehensive and easy-to-understand information available to guests before they order. McDonald’s Canada was one of the first restaurant chains to implement a national rollout of the program in the more than 1,400 McDonald’s locations across the country. Informed Dining marks the continued evolution of McDonald’s Canada’s longstanding commitment to provide customers with information and builds on existing initiatives like its online Nutrition Centre and mobile application.
Informed Dining is an official mark owned by the Province of British Columbia and reproduced under license.
OFFERING NUTRITION AND ALLERGEN INFORMATION
McDonald’s Europe (all European Union markets and most other markets across Europe) has evolved its approach to nutrition information on its packaging, making it easier for customers to make informed choices, while complying with new European Union legislation. These markets also provide allergen information in all restaurants and drive-thrus.