For 25 years, we’ve been separating and recycling kitchen waste in the Netherlands. Today, we collect cardboard, plastic, plastic PET bottles, used cooking oil, food waste, coffee grounds and certain chemical wastes. Moreover, around half of this recycling brings in additional revenue to the business.
As a member of the Dutch Taskforce on Circular Economy in Food, McDonald’s Netherlands works with industry partners to exchange best practices on reducing food waste, both in our supply chain and in our restaurants. We’ve now reduced kitchen food waste by 50%!
At the same time, McDonald’s Netherlands is working with Stichting NederlandSchoon, an organization that works with public and private partners to prevent and reduce litter. Together, we’ve optimized the design of our parking lots to make sure the right bins are available for our guests whenever they might want to use them. Our crew empties and cleans the bins regularly, and picks up litter more than 25 meters around our restaurants. Yearly, many restaurants participate in National Cleanup Day to raise awareness on litter within their communities.