Burgers and Big Moments: The Evolution of McDonald's Burger Ads

June 24, 2025

Since McDonald’s early beginnings in 1955, we’ve continuously innovated both our menu items and our advertising. From cheeky jingles to memorable commercials, the evolution of our burger ads shows how our famous fries and beloved burgers have stayed relevant, and maybe even a little ahead of the curve. Take a bite out of our nostalgic burger ads through the years and discover how we’ve gone from serving burgers to delivering unforgettable moments of joy –– one perfectly crafted ad at a time.


1957: 
Black and white 1957 nostalgic McDonald’s advertisement for McDonald’s all beef hamburgers

1963: 
Retro ad from 1963 for McDonald’s All-American burgers, World Famous Fries and shake

 


1965: 
Retro 1965 hamburger ad featuring red mood lighting showcasing McDonald’s menu offerings

 


1974:  
Nostalgic McDonald’s hamburger, cheeseburger advertising

 


1983:  
Retro 80s McDonald’s ad for new low prices on hamburgers and cheeseburgers

 


1985:
Nostalgic DoubleDouble CheeseCheese BurgerBurger McDonald’s ad for the double cheeseburger

 


1987:
1987 Retro ad featuring the golden arches, McDonald’s World Famous Fries and hamburger

 


1990: 
90s nostalgia ad for McDonald’s cheeseburger and hamburger

 


Present Day: 
McDonald’s burgers, World Famous Fries and sauces spread out on a table

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