Our Purpose & Impact
Feeding and Fostering Communities
Here at McDonald’s, our purpose is to feed and foster communities.
As the leading global foodservice retailer, we believe it’s our responsibility to make our impact on this world a positive one.
We believe in using our influence, size and reach, and engaging with McDonald’s customers, Company staff, Franchisees, suppliers and partners, as a responsible business with a positive impact on communities globally. We’re proud of the work we do to help make a difference – and will continue working to deliver progress in the communities in which we operate.
We’re driving impact by living our purpose. The actions we continue to take today across people, communities and our planet will ensure we’re building a better business and a more trusted brand for generations to come.
Nutrition & Marketing Practices
As one of the most frequented restaurants in the world, we help feed millions of people every day, with a focus on evolving the Happy Meal and making balanced meals more accessible to families across the world.
We’re using our scale and influence to help positively impact our planet, animals and the people in our supply chain, especially for our priority ingredients where we can have the greatest impact: beef, soy for chicken feed, fiber, palm oil, fish and coffee.
Responsible Antibiotic Use
At McDonald’s, we are working to ensure the responsible use of antibiotics in our supply chain, including reducing the use of medically important antibiotics in food animal production.
Talent & Benefits
Providing a best-in-class employee experience – where people are given opportunities to learn and develop – is a business imperative because it directly impacts the customer experience.
Reporting Our ESG Progress
This section of our website – Our Purpose & Impact – is a living report where we share our approach to, and progress against, our priority ESG issues. Our goals and performance work in tandem to drive transformation across our four Impact Areas – the topics we know matter most to our stakeholders – helping us stay accountable for realizing our purpose and driving meaningful impact. Within these Impact Areas we have established strategies, goals, policies and performance indicators to manage our performance.
Relevant Reports and Summaries
- 2021–2022 Purpose & Impact Progress Summary (PDF – 5 MB)
- 2021 SASB Index (PDF – 143 KB)
- 2021–2022 Diversity, Equity & Inclusion Report (PDF – 32 MB)
- 2021 Diversity Snapshot (PDF – 903 KB)
- 2021 Climate Risk & Resiliency Summary (PDF – 3.82 MB)
Performance & ESG Reporting
We are committed to measuring our impact across our priority ESG issues and communicating transparently on it, adapting our approach in line with key stakeholder expectations and third-party guidance.
Contributing to the UN Sustainable Development Goals
Our work across each of our Impact Areas contributes important progress toward the multi-stakeholder agenda for sustainable development around the globe.