The brand marks the moment by partnering with John Cena and gifting fans millions of dollars in entertainment, lifestyle promos   

(CHICAGO - Jan. 7, 2025) – The wait is over – because savings are here to stay at the Golden Arches. Starting today, customers can get even more than they expect with McDonald’s new McValue™ menu, which features all-day savings, every day at U.S. restaurants nationwide.

ICYMI – the new McValue platform offers more variety, choice and flexibility - for every occasion. Fans can mix and match with the new Buy One, Add One for $1* offer and fuel up for less with the popular $5 Meal Deal**.  Plus, we’re dropping even more offers in the App courtesy of McValue – including free medium fries with a $1 purchase every Friday in 2025 and a free McCrispy ^TM chicken sandwich for new App users.***

Local franchisees across the country are also serving up special deals in their communities on fan-favorites like the McGriddle, and App-exclusive offers like 20% off $10 or more**** And they have their own hot takes on which Buy One, Add One for $1 pairings are must-try’s – like Nick Valluzzo in Birmingham who chooses two Double Cheeseburgers every time, or Stephen Patula in Columbus who thinks the two McChicken combo is the way to go, or even Matt Dodd in Louisville who can’t decide between his top three breakfast items.

A Value Champion

Hungry for more?  We’re celebrating this major news by partnering with lifelong McDonald’s fan John Cena. From iconic movie roles to impromptu motivational riffs, Cena is always delivering more than what fans expect, making him the perfect McValue ambassador.

“I always talk about ‘earning my sunset’ and there’s nothing like heading to McDonald’s after completely crushing your day,” Cena says. “I’ll admit – it's tough to choose between some of my favorites sometimes, but now I don’t have to. The fact that fans can mix and match with the new McValue menu to get great deals on the food they love is going to be an absolute game-changer.”

Cena is ready to show you the McValue ropes – follow along on McDonald’s social channels to see how he gets the most out of McValue and his go-to Buy One, Add One for $1 combo (spoiler: it’s a Sausage McMuffin and Hash Browns). 

Unlock McValue Beyond the Menu

McValue at McDonald’s is all about getting more than you expect, so we’re celebrating the launch of the platform by offering fans MORE all month long. During the first few weeks of 2025, we’re partnering with 16 different brands to roll out more than $3 million in promotional offers. From one free month of YouTube TV to 20 minutes of free wi-fi on American Airlines to a Tinder Gold Premium Access subscription, fans can go big with a McValue mindset for a limited time – our treat! Simply interact with McValue ads when you spot them on your favorite platforms for the potential to unlock free credits, upgrades and ad-free entertainment while supplies last. ***** 

So, if you’re manifesting savings this year, watch out for our content on your favorite platforms and head to your local restaurant to see how much more you can get with McValue, today.

*Valid for item of equal or lesser value.

**Prices and participation may vary. McDouble® meal options may be priced at $6 at select restaurants.

***$1 minimum purchase necessary. Offer valid 1x/new App customer

****Local deals & offers will vary, as McDonald’s franchisees are independent business owners who set their own pricing.

*****Offers and accessibility vary based on individual brand partner.

McDonald’s USA  

McDonald’s USA, LLC, serves a variety of menu options made with quality ingredients to millions of customers every day. Ninety-five percent of McDonald’s approximately 13,500 U.S. restaurants are owned and operated by independent business owners. For more information, visit www.mcdonalds.com, and follow us on social: X, Instagram, TikTok and Facebook.

McDonald’s Launching McValue Platform in US Restaurants in 2025

New, everyday value menu will be available nationwide starting Jan. 7, featuring more fan-favorite items and even more ways to save

(CHICAGO – Nov. 22, 2024) – Next year, McDonald’s is giving customers even more ways to enjoy the food they love, for less. Starting Jan. 7, the Golden Arches will introduce its highly anticipated new value platform, McValue^TM, in restaurants across the country.

McValue will include current fan-favorites like the $5 Meal Deal, exclusive in-app offers, and local food and drink deals – plus, a brand new Buy One, Add One for $1 offer on popular items for breakfast, lunch and dinner. TLDR: More choices, any time hunger strikes.

“When it comes to value, we know there’s no one-size-fits-all. We’ve worked closely with our franchisees to create a new platform that will let our customers define value on their own terms,” said Joe Erlinger, President of McDonald’s USA. “From deals on their personal go-to order to universal favorites like the $5 Meal Deal, we’re excited to give fans more ways to save every time they visit one of our restaurants.”

Buy One, Add One for $1

Customers will be able to customize their own deals, mixing and matching their favorite items, thanks to the new Buy One, Add One for $1 offer. Here’s how it works: buy one full-priced menu item from the McValue menu and add one more item of your choice for just $1.*

McValue Breakfast Buy One, Add One for $1 menu items include:

• Sausage McMuffin®
• Sausage Biscuit
• Sausage Burrito
• Hash Browns

McValue Lunch/Dinner Buy One, Add One for $1 menu items include:

• 6-pc. Chicken McNuggets
• Double Cheeseburger
• McChicken®
• Small Fries

$5 Meal Deal & More

Drum roll please....  you heard it here first: our $5 Meal Deal has officially been extended through next summer and will now be part of the McValue platform. ICYMI, the $5 Meal Deal features your choice of a McDouble® or McChicken® sandwich, small fries, 4-piece Chicken McNuggets® and a small soft drink – all for just $5.**

There’s no shortage of deals to be had at the Golden Arches. In partnership with franchisees in communities across the country,*** we will continue to offer local deals and in-App offers you can count on as well.

"As local small business owners, my fellow franchisees and I are always listening to what our customers want from their neighborhood McDonald's,” said Cory Watson, McDonald’s Owner/Operator and National Value Chair for 2025. “No matter the city or the state, they're telling us how important it is for them to find their favorite meals at affordable prices. And we couldn't agree more. That's why we’re committed to continuing to serve up great local deals - from special discount pricing on fan-favorite a-la-carte items to unique meal bundles, you can find great prices on iced coffees, soft drinks, cheeseburgers, chicken McNuggets and more. We have great value for everyone, whether you’re a party of one or feeding the whole family."

So, get ready for a new year, new menu. Come Jan. 7, you can visit any McDonald's nationwide, or head over to the MyMcDonald's app, to find the value that works best for you with McValue.

*Valid for item of equal or lesser value.

**Prices and participation may vary. McDouble® meal options may be priced at $6 at select restaurants.

***Local deals and offers will vary, as McDonald’s franchisees are independent business owners who set their own pricing.

McDonald’s USA  

McDonald’s USA, LLC, serves a variety of menu options made with quality ingredients to millions of customers every day. Ninety-five percent of McDonald’s approximately 13,500 U.S. restaurants are owned and operated by independent business owners. For more information, visit www.mcdonalds.com, and follow us on social: X, Instagram, TikTok and Facebook.