Testing Mighty Chicken in Augusta, Georgia
March 05, 2019
McDonald’s is currently testing a Mighty Chicken Sandwich, Mighty Chicken Deluxe Sandwich and Mighty Chicken Tenders at approximately 35 restaurants in the Augusta area. The new Mighty Chicken Sandwich, Mighty Chicken Deluxe Sandwich and Mighty Chicken Tenders are made with lightly-breaded and seasoned all-white meat chicken. All are served hot, juicy and tender, delivering a delicious and craveable chicken experience.
“Menu innovation is at the core of what we do at McDonald’s. This test reflects our commitment to respond to customers’ desires for more chicken offerings, including new distinct, delicious flavors,” said Linda VanGosen, McDonald’s Vice President of Brand and Menu Strategy. “Our Mighty Chicken items have an irresistibly delicious profile.”
The Mighty Chicken Sandwich is made with all white meat chicken, lightly breaded and served on a toasted, buttered Artisan roll with two pickles. The Mighty Chicken Deluxe Sandwich is also made with all white meat chicken, lightly breaded and served on a toasted, buttered Artisan roll with leaf lettuce, tomato and mayonnaise. The Mighty Chicken Tenders are available in 4, 6, or 10-piece servings.
The new chicken filet will also be used in crispy chicken salads and Signature Crafted Recipe sandwiches ordered with crispy chicken at these participating Augusta McDonald’s restaurants.
On March 14, customers can sample Mighty Chicken Tenders, free-of-charge, during the hours of 11 a.m. – 1 p.m. local time (EST) at participating Augusta McDonald’s restaurants.
“We’re excited for our Augusta customers to be some of the first in the country to test the Mighty Chicken Sandwich, Mighty Chicken Deluxe Sandwich and Mighty Chicken Tenders,” said Fred Kruckow, Augusta McDonald’s Owner/Operator. “We look forward to hearing our customers’ response to these craveable chicken offerings.”
McDonald's USA has been on a food journey, making change across its entire menu. These changes include switching to serving some items at All Day Breakfast, to 100% fresh beef* in our quarter-pound burgers, cooked right when ordered, to removing artificial preservatives in our Chicken McNuggets and committing to cage-free eggs by 2025 in US and Canada. Further, in September 2018, McDonald's USA announced that its seven classic burgers have no artificial preservatives, no artificial flavors and no added colors from artificial sources. The pickle contains an artificial preservative, and customers are able to skip it if they like.